Updated 06/02/2018
BY USING OR ACCESSING OUR WEBSITE OR BY PROVIDING PERSONAL INFORMATION TO US ON OR THROUGH THIS WEBSITE, YOU CONSENT TO THE COLLECTION, USE AND DISCLOSURE OF THAT INFORMATION IN ACCORDANCE WITH THIS PRIVACY POLICY.
Ground Up Studio LLC d/b/a Ground Up: Martial Arts & Yoga (collectively referred to herein as “Ground Up: Martial Arts & Yoga,” “we” or “us”) respect the privacy of those who visit our website, groundupmay.com, or any other website linked to this Privacy Policy (the “Website”). This Privacy Policy describes the information, including Personal Information about you that we collect through the Website, and how that information is used, maintained and, in some cases, shared. In order to fully understand your rights we encourage you to review this Privacy Policy.
“Personal Information”, is any information that enables us to identify you, directly or indirectly, such as your email address, name, shipping and billing address, telephone number, company name, credit card information, any form of identification number or one or more factors specific to your physical, physiological, mental, economic, cultural or social identity.
By using or accessing the Website, you agree to this Privacy Policy. If you do not agree with the terms of this Privacy Policy, do not use or access the Website. We may, from time to time, revise or update this Privacy Policy. This may include making changes to the way we collect, maintain and store information. Please check the “Last Updated” legend at the top of this page to see when this Privacy Policy was last revised. Changes will become effective immediately. If you disagree with any of the terms of this Privacy Policy in its current form, or in the future, in any of its modified forms, your sole remedy is to discontinue your use of the Website.
For the purposes of the EU General Data Protection Regulation 2016/679 (the “GDPR”), the data controller is Ground Up: Martial Arts & Yoga, whose registered office is at 1 Feeder St. Unit 2 Lambertville, NJ 08530.
You can browse our Website without providing any personal information to us. Ground Up: Martial Arts & Yoga gathers and retains personal information about you when you voluntarily submit it to us and automatically collects statistical information about visitors’ use of the Website. Information that you submit may be linked with statistical information about your access to and use of the Website.
If you choose to complete and submit a form or otherwise provide information through our Website when you make an inquiry, including but not limited to the “Contact Us” page, by phone or email, we may collect and retain the Personal Information you provide, including your name, postal or email address, contact information and any other data you submit.
The Website includes the ability for you and other users to link to social networking websites. As a result, we receive information about you when you choose to post or otherwise share information about our Website on these social networking websites. We may also receive Personal Information about you from your social networking account depending on your privacy setting for that account; this may include name, profile picture, age range, gender, language, country and other public information. You can control this by adjusting your privacy setting on your social network account.
When you engage in any financial transaction at Ground Up: Martial Arts & Yoga or the Website you will be asked to provide certain financial information, such as your debit card or credit card and billing address.
If you choose to participate in a survey, contest or other promotion on our Website Ground Up: Martial Arts & Yoga may request personally identifiable information from you such as your name, contact information, age, demographic information, and other information you submit in connection with the survey, contest or other promotion. Participation is completely voluntary and you therefore can choose whether to disclose personally identifiable information. We may use third parties to administer our surveys, contests or other promotions or to sponsor them and information you provide may be shared with them in accordance with this Privacy Policy. If you participate in a contest you are subject to its Official Rules which will be posted on the Website; winners may be required to provide additional information, for instance for verification, shipping or tax purposes.
We may use the information we collect from you for our legitimate operational and development interests, for example:
to respond to your requests or inquiries,
to process transactions you have requested,
to manage or facilitate the operation and security of the Website,
to enhance your experience with Ground Up: Martial Arts & Yoga,
to communicate with you about membership, transactions, and about services, events and other opportunities related to Ground Up: Martial Arts & Yoga,
to identify you or authenticate your identity,
to communicate with you regarding your account with us,
to monitor and improve the use and satisfaction of Website users,
to display advertisements relevant to your interests,
to notify contest winners and award prizes,
to conduct research and analysis and
to expand our services and outreach.
We use your Personal Information according to the terms of the Privacy Policy in effect at the time of our use. We will process your Personal Information where (1) you have provided your consent which can be withdrawn at any time, (2) where the processing is necessary for the performance of a transaction, (3) where we are required by law, (4) where processing is required to protect your vital interests or those of another person, or (5) where the processing is necessary for the purposes of our legitimate commercial interests, except where such interest are overridden by your rights and interests. We will only keep financial transaction information as long as necessary to complete the transaction or series of recurring transactions authorized by you. We may keep all other information indefinitely.
Like many other websites, we collect information about users’ utilization and navigation of the Website. This information helps us to design the Website to better suit our users’ needs. Information collected from Website visitors includes: domain name used to access the internet, browser used, pages visited, referring site URLs and Internet Protocol (“IP”) address. We use this information as provided in this Privacy Policy, including, for example, to help diagnose problems with our server and to administer the Website, to help identify you, to gather broad demographic information. We may also record information about individual behavior or use of the Website.
Like most websites, we may employ cookies on certain pages of the Website. Cookies make using the Website easier by, among other things, saving your preferences for you. We may also use cookies to deliver content tailored to your interests. Our cookies may enable us to relate your use of the Website to personally identifying information that you previously submitted. The information that we collect with cookies allows us to improve our membership information, to statistically analyze usage of the Website, and to improve and customize our content and other offerings. We may link cookies to other information about you that we have collected. However, we only disclose information collected with cookies to third parties on an aggregated basis without the use of any information that personally identifies you.
Session cookies: These temporary cookies expire and are automatically erased whenever you close your browser window.
Persistent cookies: These usually have an expiration date in the distant future and remain in your browser until they expire or you manually delete them. We may use persistent cookies to better understand your use patterns so we can improve the Website. For example, we may use a persistent cookie to associate you with your user account or to remember that your choices on the Website, but this only works when cookies on our site are enabled.
Third party cookies: We may permit limited third parties to place cookies through the Website to provide us with better insights into the use of the Site or user demographics or to provide relevant advertising to you. These third parties may collect information about a user’s online activities over time and across different websites when he or she uses our website. For example, we utilize Google Analytics to analyze usage patterns of the Website. Google Analytics generates a cookie to capture information about your use of the Website which Google uses to compile reports on website activity for us and to provide other related services. Google may use all or a portion of your IP address to identify their cookie, but this will not be associated with any other data held by Google. To learn more about the privacy policy of Google Analytics, visit policies.google.com/privacy. To block the Google Analytics cookie, visit http://tools.google.com/dlpage/gaoptout. We may also permit third party service providers to place cookies through our Website, as indicated above, to perform analytic or marketing functions where you have consented to their usage. We do not control the use of such third party cookies or the resulting information and we are not responsible for any actions or policies of such third parties.
The specific cookies that may be used on groundupmay.com are:
Cookie |
Name |
Purpose |
Google Analytics (Web analytics service) |
_ga |
This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request on the Website and used to calculate visitor, session and campaign data for the Website’s analytics reports. |
_gat_* |
This is a pattern type cookie, where the pattern element on the name contains the unique identity number of the account or website it relates to. It is a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. |
|
_gid |
This cookie stores and updates a unique value for each page visited. |
|
__utma __utmc |
This cookie is used to identify new sessions/visits for returning visitors to the Website. |
|
__utmz |
This cookie identifies the source of traffic to the Website. |
Your use of our Website will be deemed to be your consent to the placement of cookies on your computer or other devices. If you prefer not to receive cookies through our Website, you can set your browser to either reject all cookies, to allow only “trusted” websites to set them, or to accept only those cookies from those sites you are currently on. Unless you have adjusted the setting of your browser so that it will refuse cookies, our system may issue cookies when you log on to our Website. If your browser is set to reject cookies, or if your browser notifies you that you are about to receive a cookie and you reject it, then your use of the Website may not be as efficient as it would be if the cookie were enabled, and some parts of the Website may not work at all.
We do not use technology that recognizes a “do-not-track” signal from your web browser, because we do not track users other than for aggregate statistical purposes.
We will not share, rent, sell or otherwise disclose any of the Personal Information that we collect about you through the Website except as permitted by law or as described in this Privacy Policy.
Ground Up Studio LLC d/b/a Ground Up: Martial Arts & Yoga may share information that we collect about you with our affiliates.
We may disclose information that we collect about you to our third-party contractors and payment processors who perform services for us in connection with the Website, or to complete or confirm a transaction or series of transactions that you conduct with us.
We may also disclose information to service providers or suppliers if the disclosure will enable that party to perform business, professional or technical support for us, including, for example, survey and contest administration, marketing partners, analytics services and research services who provide sufficient guarantees of security of your information; these providers are permitted to use the information in order to provide the services to us but are contractually not permitted to use the information for their own unrelated purposes.
We may disclose information about you as part of a merger, acquisition or other sale or transfer of the assets or business of Ground Up: Martial Arts & Yoga.
We may be legally obligated to disclose information about you to the government or to third parties under certain circumstances, such as in connection with illegal activity on the Website, or to respond to a subpoena, court order or other legal process. We reserve the right to release information that we collect to law enforcement or other government officials, as we, in our sole and absolute discretion, deem necessary or appropriate.
We may share aggregated or anonymous information that does not identify you with third parties. For example, we may disclose the number of visitors to the Website or the number of people who have downloaded a particular document.
If you no longer want to receive promotional emails from Ground Up: Martial Arts & Yoga on a going-forward basis, you may opt out of receiving emails by contacting us at the email or phone number listed under Contact, and state your request along with your first and last name, email and postal address and phone number. We will make every effort to process all such requests within 30 days. We may continue to send you service-related communications and may need to keep information we have collected about you for record-keeping, research and other purposes.
We do not endorse and are not responsible for the information practices or privacy policies of websites operated by others that may be linked to our Website, including the websites of our program partners and sponsors. If you decide to access a third party’s website that may be linked to this Website, you should consult that website’s privacy policy. This Privacy Policy governs only information that we directly collect, and not websites, services or applications that do not link to this Privacy Policy or that are maintained or controlled by other companies or organizations, including third party websites linked to from the Website. The inclusion of a link or reference on the Website does not imply endorsement of the linked website by us.
For California Residents Only. Under California law, a California resident with whom we have an established relationship has the right to request certain information with respect to the types of personal information we have shared with third parties for their direct marketing purposes, and the identities of those third parties, within the immediately preceding calendar year, subject to certain exceptions. All requests for such information must be in writing and sent to us at the mailing address set forth below.
For Individuals Within The EEA Only. Under the GDPR, in certain circumstances, you have the right to: (a) request access to any Personal Information we hold about you and related information, (b) obtain without undue delay the rectification of any inaccurate Personal Information, (c) request that your Personal Information is deleted provided the Personal Information is not required by Ground Up: Martial Arts & Yoga for compliance with a legal obligation under European or Member State law or for the establishment, exercise or defense of a legal claim, (d) prevent or restrict processing of your Personal Information, except to the extent processing is required for the establishment, exercise or defense of legal claims; and (e) request transfer of your Personal Information directly to a third party where this is technically feasible.
In addition, where you believe that Ground Up: Martial Arts & Yoga has not complied with its obligation under this Privacy Policy or European law, you have the right to make a complaint to an EU Data Protection Authority, such as the UK Information Commissioner’s Office.
You are required to provide us with accurate and up to date Personal Information. Ground Up: Martial Arts & Yoga gives you the ability to amend your Personal Information at any time by submitting changes in writing via email, groundupmay@gmail.com. You can ask us whether we are keeping Personal Information about you and you can as to receive a copy of that Personal Information. Before sending you any Personal Information we will ask you to provide proof of your identity. If you are not able to do so, we reserve the right to refuse to send you any Personal Information.
The Personal Information we may receive may be held on our computers and systems in the United States and Canada and may be accessed by or given to our staff working in North America. Your Personal Information may be processed by us in the United States where laws regarding data protection may be less stringent than those in other countries.
If you access the Website from outside of North America, information that we collect about you will be transferred to servers inside North America and maintained indefinitely, which may involve the transfer of information out of countries located in the European Economic Area. By allowing us to collect information about you, all users, including without limitation users in Canada and the European Union, fully understand and unambiguously consent to the collection, transfer and processing of your data as described in this Privacy Policy.
By choosing to visit our Website or provide information to us, you agree that any dispute over privacy or the terms contained in this Privacy Policy will be governed by the law of the state of New Jersey. You also agree to abide by any limitation on damages contained in any other agreement that we have with you.
If you have questions about this Privacy Policy or about how we use the Personal Information you may provide us, or for technical questions about the operation of the Website, please contact us at groundupmay@gmail.com, by mail at 1 Feeder St. Unit 2 Lambertville, NJ.
You may provide personal information to us other than on or through the Website. Aside from through the Website, other ways we collect personal information include via email, telephone, facsimile, postal mail, or in person. If we use any information on or through the Website that we collected other than on or through the Website, the Website Privacy terms, above, will apply in their entirety to the use of such information. If personal information you have provided is not used on or through the Website, then the only sections of the Website Privacy terms above that will apply to the use of such information are: “Use and Retention of Information You Provide,” “How Personal Information May Be Shared,” “Governing Law,” and “Contact.”